If you read comic books during the 1990’s, you read Wizard: The Guide to Comics. And if you read Wizard, you laughed at the witty retorts and letters-c0lum banter filed each month by Jim McLauchlin. Wizard, now defunct, was the barometer of hip in the comic book industry for half a generation. If Wizard set the agenda for the comic book industry for the 1990s, Mr. McLaughlin’s reports were it’s narrative. And that narrative was hilarious. The former editor and senior writer also provided a much-needed sense of levity at a time of doom and gloom in the comic book industry.
Today, Mr. McLauchlin works closely with the Hero Initiative, a not-for-profit agency organization that acts as a “financial safety net” for comic book creators.
In this episode of the KoPoint Comic Book Show, co-host Dan Patterson talks with Mr. McLaughlin about making the transition from sports writing to comic books, his career at Wizard, the Hero Initiative, and the changing nature of the comic book industry.